Buchanan’s Green Seal Bottle
A bold refresh for a brand new Scotch Whisky.
Green Seal arrives more than 130 years after James Buchanan founded his namesake company in 1884. A driven entrepreneur, Buchanan set out to make whisky that was smooth and shareable, not reserved for elite circles. The original bottle design was inspired by soldiers passing around canteens—an act of sharing that helped define the brand’s ethos.
Since then, Buchanan’s has grown into a global name, particularly in Latin America and U.S. Latino communities. Today its portfolio includes staples like Buchanan’s DeLuxe, Master, Special Reserve, and Red Seal, as well as newer entries such as Buchanan’s Pineapple. Earlier this year, Buchanan’s DeLuxe won Double Gold at the San Francisco World Spirits Competition.
Buchanan’s Green Seal, bottled at 40% ABV, is available online at ReserveBar and through select retailers across the U.S. The launch will also be supported by events and campaigns highlighting its ties to Latin culture and celebration.
Forbes
